{"kind":"tag","tag":"sustainability","page":1,"pages":1,"total":2,"items":[{"title":"Who Really Wants Carbon Offsets?","href":"/posts/1738778326344-who-really-wants-carbon-offsets","section":"posts","publishedAt":"2025-02-05T09:58:00Z","excerpt":"We expected electric-vehicle drivers to engage most with carbon-offset messaging. The strongest response came from truck and SUV drivers.","tags":["sustainability","carbon-footprint","marketing","customer-engagement","data-analytics","consumer-behavior","fintech"],"cid":"bafkreih5pkjvrpah3umycm55cme6ynzwsywibt37zdugux3sp7lrpzxnd4"},{"title":"Case study: Aspiration's CRM platform","href":"/posts/1625156340000-case-study-aspiration","section":"posts","publishedAt":"2021-07-01T09:19:00Z","excerpt":"Two years running CRM and lifecycle at Aspiration. A platform migration, first-party analytics, and campaigns that lifted lead conversion 53%.","tags":["marketing","email-marketing","analytics","sustainability","platform-migration","data-visualization","customer-engagement"],"cid":"bafkreihftrgpnmtjeq2lsr63g6vjbxba22xylsdpxqizvswfegov4qht4q"}]}